Tuesday 30 January 2018

Are you repping or wearing reps: A look at the replica sneakers market

Over the past decade, the sneaker market has seen an unprecedented boom as big names in the industry like Adidas and Nike started to collaborate more with entertainment influencers, social media figures, and established shoe boutiques. This has led to a lucrative resale market. Consequently, it also gave rise to huge numbers of fakes or replicas. 

Image source: wordpress.com

The idea of repping or wearing a rare pair of shoes like a Yeezy Boost, Adidas’ collaborative line with rapper Kanye West, has become a worldwide craze. The rarity and high resale price of these shoes make having a pair to use or just show off a status symbol, like saying “I have it and you don’t.” 

To begin with, getting a pair of such shoes for retail is almost impossible nowadays. Swarms of so-called sneakerheads line up during release dates; some even resort to camping out for days just to ensure that they acquire a pair or buy extra ones to resell. The results are skyrocketed prices on sites like eBay, GOAT, or StockX. For example, a pair of the Adidas Chinese New Year Ultra Boost 1.o colorway, originally priced at $180, is currently reselling for $995 on StockX. 

One should, therefore, be very careful when buying one, whether from a physical store or online, lest they get scammed. The rule is that if the price is too good to be true, it most likely is. Study previous customer reviews and reports carefully, as well as do a thorough background check on the seller (for any complaints, negative reviews, their profiles, etc.). 

Image source: kingsdownroots.co.uk

CheckPeople is an advanced, user-friendly service that allows people to conduct background searches affordably, including verifying online sales, and in a format that is simple to use and understand. Visit the company’s official website for more information.

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